With CSI's Email Marketing System, you will discover how easy it is to send professionally designed email campaigns to your customers, clients or members.
CSI's Email Marketing System allows you to create, send and track personalized email marketing campaigns to your target audience.
Drive website sales, retail store visits, ticket sales, or qualified leads – whatever your goals, using CSI's Email Marketing System makes it easier to achieve them.
Why use email marketing?
- Want more customers? More leads? More sales?
E-commerce is booming and a well-planned email marketing campaign can generate high response rates, allow you to get the word out about offers and discounts, and create opportunities to cross-sell and
up-sell. - Email marketing is a great way to get in closer contact with customers. It doesn't rely on your customer remembering to visit your site, or seeing a print advertisement.
- You can personalize emails to suit the particular interests of that customer, instead of sending a generic brochure.
- You only pay for people you are actually sending to, instead of shot-gunning out to the world at large.
- Email marketing is predicted to return an incredible $48.29 for every dollar spent in 2007. That's a fantastic ratio.
- Email is much cheaper, more measurable and can be better targeted than traditional direct marketing. Sending out the right messages at the right time can also help you retain customers – retention is much cheaper than acquisition.
Measure how it's working for you
One of the frustrations with many marketing activities is that it can be very hard to tell what is working, and what is just costing money. When you conduct email marketing with a tool like CSI's Email Marketing System, you can see very quickly what is working, and what is not.
If something isn't working, you'll find out and be able to tweak it immediately, at low cost. This is a huge time- and money-saver.
We'll provide you with your own reporting system account so you can log in and see a comprehensive range of results on each campaign we send, when it suits you. Easily see who opened your email, who clicked a link, who forwarded it to a colleague, and so much more. These reports are updated in real-time, so you always know the latest. Our subscriber reports let you easily keep track your subscriber activity from a month-to-month level right down to each and every minute.
View screen shots of the program in action.
It's easy to manage
If you've tried email marketing in the past, and were overwhelmed by unsubscribe requests, or bounce-backs, then not to worry. Your email campaign management issues will be a thing of the past; we offer an automated process that handles all the tedious administrative tasks.
Plus, we are Anti-SPAM compliant, which means your email gets into your recipient's in-box, not the junk folder.
It's customizable to your needs
To a lot of people, the term "email marketing" automatically conjures images of an email intent on one thing - selling. In fact, there are several ways you can utilize email an email marketing campaign. Here are a few examples:
Quick Announcements
Often called postcard emails, these are simple, brief announcements that you might want to make informing customers of a special offer, a popular new product or quick fire sale. These types of emails are typically restricted to a single call-to-action and should be easy for the recipient to scan in a few seconds. Here are 2 examples:
Email Newsletters
The primary purpose of an email newsletter is to build upon the relationship that you have with your customers. Of course, this might (and should) indirectly result in an increase in sales, but the focus should be on providing relevant, useful content your subscribers might be interested in.
Often the content isn't directly related to your products either. For example, an online grocer might send a monthly newsletter featuring a few recipes, a story on the benefits of organic produce and a column with exercising tips.
Catalog Emails
A catalog based email is fairly self explanatory, being an electronic version of a print brochure listing particular products, with the primary goal to encourage customers to purchase.
Press Releases
If you have a list of contacts that have given you permission to contact them, email press releases can be a great way to attract news coverage. Of course, there are a number of services that can distribute your press releases to the media, but maintaining your own list of media contacts can be a great way for you to send targeted, personalized press releases only to those contacts who will be interested.
Payment is simple and easy
You only pay for what you send – no monthly minimums, no contracts.
See how easy it is for yourself, sign up for a Free DEMO. Send a mini-marketing campaign to 5 email addresses of your choice, absolutely Free.
Sign up for your free, no obligation DEMO account today!
